Seattle Mariners
Since 1977, the Seattle Mariners have been entertaining baseball fans around the world. And since 1995, the Mariners ad campaign has been entertaining the people of the Emerald City. Each season we take a slightly new journey with the players, personalities and the ever changing truths of Major League Baseball.
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City bus backs, usually a media afterthought, became huge hits with a custom execution that highlighted the Mariners explosive offense. Fans posted photos of buses they’d captured around town, some with pretty wild scores.
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CLIENT: Seattle Mariners | AD/CW: Andy Westbrock | GCD/CW: Andrew Gall | ECD: Mike Hayward | CCO: Jim Copacino | AGENCY: Copacino Fujikado | DIR: Ron Gross | PROD: Blue Goose | EDIT: Dubs Inc. | AUDIO: Clatter & Din | PHOTO: Ben VanHouten